EPF identified the potential to unlock value from this prominent freehold block in the heart of London’s prestigious Victoria.
Surrounded by major office occupiers- including Burberry's worldwide HQ and major Governmental departments- and affluent residential occupiers, the vacant commercial unit offered a unique opportunity for leirusre and retail operators seeking presence in this popular central London location.
EPF set about letting the vacant unit, sourcing the most vibrant, effective operators and agreeing a letting to one of the most sought after international operations for it's UK debuut. The tenant, Jacu , gained almost instant national fame for its impressive style and offer, which includes "The Uk's monst expensive cup of Coffee"- a £30 Jacu coffee brewed from the excremant of a rare SOuth American bird: http://www.epfgroup.com/news/54/26/uk-s-most-expensive-coffee-lands-at-epf-s-westminster-landmark
Through ownership of the freehold, EPF retained all longer term asset management potential.
Investment Rationale and Asset Management
- Acquisition of undervalued freehold and leisure space in prime central London location.
- Purchase price reflecting vacant-value, with immediate potential to increase value.
- Letting to highly-sought-after, renowned international operator.